Sunday, October 25, 2015

MOFAD

The Museum of Food and Drink (MOFAD) is creating the world's first large-scale food museum with exhibits you can eat.

MOFAD will be a global leader in food education, featuring innovative exhibits and programs that show how exciting it is to learn and care about the culture, history, science, production, and commerce of food and drink. Imagine a place where you can use an Aztec kitchen, see cereal made before your eyes, decode food marketing, taste West African street food, make Chinese hand-pulled noodles, learn about agriculture and composting, and see how the body digests a sandwich—all in one museum.

In 2013, MOFAD debuted its first explosive mobile exhibition, BOOM! The Puffing Gun and the Rise of Cereal. The exhibition, which featured a 3,200-pound breakfast cereal puffing machine, drew accolades from media outlets such as The New Yorker and The Wall Street Journal.

MOFAD Lab, the organization's first brick-and-mortar home, will open in the Williamsburg neighborhood of Brooklyn on October 28, 2015. In this space, MOFAD will design and showcase its exhibit concepts as it works toward opening the full museum in New York City by 2019. Join the MOFAD mailing list to stay updated on upcoming exhibitions and programs

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